What we do
We change the way you talk to your clients.
We know how to help you build brand awareness and monetize on the Roblox platform.
We help Brands and IP to connect with a new audience in a new way.
ACROSS OUR GAMES
33.9M+
visitors
ACROSS OUR GAMES
737K+
favourites
Helping Brands
Let a new audience discover your brand
The Roblox platform is not like any other platform. Many of the “rules” that applies to other forms of media, does not apply here.
Even if we know the demographics of the average Roblox user, there are a lot of behaviours that differentiate the average user from the usual gamer audience. Roblox is a global platform and in many ways it is more of a social media platform than a game platform.
This means that the regular Roblox audience may not necessarily be aware of an otherwise well known IP. However, a strong presence on the platform will usually introduce and create interest for the IP to the Gen Z and Roblox audience. In turn, Brand awareness with Gen Z, can significantly lead to increase in sales of the core product(s) globally.
whats the big deal about
Roblox Games?
The big deal
That sounds like hyperbole doesn't it? But listen to this:
Roblox's commercial potential is undeniable. Roblox went public in 2021 after being launched in 2006. The platform currently has 77 million daily active users and over 300 million monthly active users. One of the most successful games “Brookhaven” has been played over 35 billion times. Roblox registered revenue of 1.336 billion as of the first two quarters of 2023. It has a net worth of $16.97 billion as of September 2023 and is available in 180 countries. Roblox is expected to cross the 4 billion mark of accounts created this year.
Roblox makes it exceptionally easy to find new games compared to other gaming platforms, making it ideal for helping small businesses establish a following and build a potentially very lucrative fanbase.
ROBLOX facts
88.9 million
daily active users
300 million
monthly active users
1.336 billion
first two quarters of 2023
180 countries
and growing...
Take a look at our
Showcase
We know you will love it!
Conan:
Horde Slayer
IP Partner: Heroic Signatures
Publisher: FunCom
Developer: Simple Magic
Funcom initially hesitated to bring the Conan the Barbarian IP to Roblox, questioning whether the platform could deliver the brutal quality and style of the franchise. We accepted the challenge, innovating on Roblox to set a new benchmark for visual fidelity.
17M+
visitors
16.9 min
avg. session
My Little Pony:
Bridlewood RP
IP Partner: Hasbro
Publisher: Outright Games
Developer: Simple Magic
Collaborating with Outright Games and Hasbro, we faced the challenge of raising the quality bar on Roblox to meet their console-level standards. Through dedication and attention to detail, we created a magical experience that delighted fans and satisfied the expectations of our partners. The game has become a shining example of how the charm of My Little Pony can flourish in the Roblox universe.
13M+
visitors
12.8 min
avg. session
a company is nothing without
The People
Our Team
The Simple Magic team is made up of extraordinary individuals—Magicians, if you will—each bringing a distinct set of talents to the table. While their high-level skills in game design and development are crucial, it's their deep understanding of what makes games memorable that truly sets them apart. We know what keeps players coming back, sharing their experiences, and recommending our games to friends, family
Say Hello!
Get in touch
Please tell me more about how you can help me reach Gen-z and Roblox audiences
Write To Us!